Bulk beauty supply since 2021
Wholesale makeup, skincare and beauty tools warehoused in North Hills, Los Angeles — sold by the case to retailers, salons, spas and resellers. Open an account and we ship nationwide in 2–5 business days.
Trade only · Case packs · Net 30 available
Built for buyers, not browsers
There is no cart here and no retail pricing. SHRUFFLES sells trade to trade — case-pack quantities, consistent fill rates, and one account manager who knows what moves off your shelf.
Inventory sits in our own North Hills warehouse. When the line sheet says in stock, it is on a shelf here — not on a container somewhere. Orders placed before 1:00 PM PT go out the same day.
A mix of names your customers already ask for and sharp value alternatives that protect your margin. Salon-size and travel-size options across most categories.
Tell us your shelf space, your price points and your clientele. We build the opening assortment around them and adjust the reorder as your sell-through data comes in.
The line sheet
Consolidate your beauty buy instead of chasing six vendors and six freight bills. Full SKU-level pricing is released with your approved account.
Our approach
Every SKU that enters the warehouse is vetted against one question: will it move off a real shelf at a real margin? If the answer is soft, we pass.
Inside the warehouse
Local buyers are welcome to pick stock up by appointment. Everyone else gets it on a truck, free freight over $1,500.
Storefront photo pending — client to supply
Team photo pending — client to supply
Trade accounts
We keep the line sheet behind an approved account — it keeps our pricing out of competitors' hands and keeps retail shoppers from ordering by the case. Send the form, and we will have you quoted inside two business days.